Has the NCAA ruined college sports?

I keep think of the comment by Charles Barkley about college sports "If you ain't cheatin' you ain't tryin' ". Don't college (student) athletes still get preferential treatment over the the regular student?. Aren't there still $100 handshakes and other things that go on. The NCAA can't control all of these things. If they did, the only schools that wouldn't be on probation are probably Ivy League schools. I think the NCAA punishes some schools to give the appearence that they have it under control.